With Komono Watches we knew we wanted to bring them something more conceptual and surreal. We decided to give each watch a persona with the overall concept being "Time is a Curious Thing".

 We built and casted our own molds and shot and lit everything in-house. We even brought our snake friend, Apollo, on set as our model.

Sketches

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Personifying each watch

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Spec work product shoot for Komono Watches
Spec work product shoot for Komono Watches
Spec work product shoot for Komono Watches

Spec product work created at Focus Lab for Komono watches. 


William Kesling: Director /Editor /Sound Designer

Chase Turberville: Typography

Savannah James Lacriox: Voice Over

Caleb Davis: Grip & Snake Wrangler

Devin Richards: Grip

Lauren Jones: Assistant Director / Stylist / Photographer



Using Format